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"A .22 For Christmas"
How the Gun Industry Designs and Markets Firearms for Children and
Youth
"How Old is Old Enough?"
The gun industry
compares a child obtaining his or her first firearm to other rites of
passage. According to William Kendy, contributing editor of the gun
industry publication SHOT Business, "Getting your first .22 rifle is
like your first real kiss. You never forget it."15 While many people would
not consider a teenager shooting a .22 rifle under close adult supervision
shocking, the gun industry is pursuing much younger children. In response
to the question, "How old is old enough?" the 1994 National Shooting
Sports Foundation (NSSF) pamphlet When Your Youngster Wants a Gun...
suggests:
Age is not the
major yardstick. Some youngsters are ready to start at 10, others
at 14. The only real measures are those of maturity and individual
responsibility. Does your youngster follow directions well? Is he
conscientious and reliable? Would you leave him alone in the house
for two or three hours? Would you send him to the grocery store with
a list and a $20 bill? If the answers to these questions or similar
ones are �yes,' then the answer can also be �yes' when your child
asks for his first gun.16
Articles in the
gun press indicate that even this vague criteria may be too strict:
- "Assessing whether
your kids are responsible enough to handle live fire is the most difficult
task. Responsibility is not a function of age. While they can be completely
irresponsible with matters of schoolwork or cleaning their rooms,
children are capable of prioritizing just as adults do, and can rise
to the required level of responsibility if the subject is serious
enough to warrant it."
Andy
Kemp, "Girls and Guns," Handguns, August 2001, 57.
- "My first recommendation
is to start them young. I don't know for sure how old I was when my
dad started to take me along on his squirrel hunts. But, since I can't
remember a time when I didn't accompany him, I'd guess I was four
or five years old."
Michael
Beliveau, "Start �Em Young!�There is No Time Like the Present,"
Gun World, July 1998, 33-35.
- "Tyler Kneuer
looks and acts like most normal, healthy pre-kindergarten kids: almost....Make
no mistake, these two aren't just father and son; They're hunting
buddies and pals."
J.
Mitchell, "Hunting Lore: The Next Generation," Gun World, December
1997, 33.
- "There are two
great loves in my life, two passions, two joys, two reasons for living.
The oldest is ten, the other is eight, and they are both girls, my
girls, my two daughters, Samantha and Courtney....They have just recently
taken an interest in guns and the resulting experience has, so far,
been elating."
Andy
Kemp, "Girls and Guns," Handguns, August 2001, 50.
- "We placed some
water-filled balloons a dozen yards away, then fed Winchester shot
cartridges to the .22. This allowed Caleb some satisfying hits even
though the little rifle was still oversized for his 4-year-old physique."
Clair
Rees, "Shooting Fun for the Whole Family," supplement to Handguns,
July 1999, L.
"Shooting
Fun For The Whole Family," supplement to Handguns, July
1999
Back to Table
of Contents
All contents � 2001 Violence Policy Center
The Violence Policy Center is a national non-profit educational foundation
that conducts research on violence in America and works to develop violence-reduction
policies and proposals. The Center examines the role of firearms in America,
conducts research on firearms violence, and explores new ways to decrease
firearm-related death and injury. |